About Me
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Jayden Dry
Passionate UI/UX Designer with a strong background in digital experience and interaction design. Skilled in user research, wireframing, prototyping, and usability testing, with expertise in Figma, React and design systems. I love collaborating with developers internationally to create human-centered digital solutions, designing responsive interfaces, conducting A/B testing, and improving user engagement.
Passionate about inclusive design, story-rich experiences, and shimmering chrome aesthetics.
Work History
- 2021 - 2023
Project & Design Manager @ OBD2 Australia & VHEDIA
Led end-to-end UI/UX design for international app and web projects, creating design systems, conducting user research, producing interactive prototypes, and overseeing milestone-based development and quality testing.
- 2017 - Present
UI/UX Designer, Graphic Designer & Photographer @ Freelance
Designed responsive websites, developed branding strategies, created high-fidelity prototypes, and conducted A/B testing to optimise user engagement and conversion rates.
- 2018 - 2019
Co-Creative Director @ ASTRO Clothing
Collaborated with fellow designers to create a small-scale clothing brand, managing creative direction across live web and social media. Directed and photographed model and product shoots, handling editing and formatting for promotional and web use.
Specialities
Web Design
Designing responsive, user-centric websites leveraging Figma and modern front-end principles to create seamless digital experiences optimized for accessibility and engagement.
UI / UX Design
Starting both Visual & Audience Research techniques, I can develop high tier designs utilising both Figma & Adobe CC
Web Development
Utilising Libraries such as React and Next, in combination with SCSS & Tailwind, I create detailed responsive websites
Brand Identity
Crafting cohesive and memorable brand identities by combining strategic research with creative tools like Adobe Illustrator and Figma to ensure consistency across all touchpoints.
Photography
My braoad range of photography skills - everything from street photography, to portraits and nature / travel photography complement my design skills